Do you know where to buy bras online? Dominating the bra buying market with nearly half of all US lingerie sales, you might first turn to Victoria’s Secret. But what if you need or want a style they don’t make, or your boobs fall outside their size chart? Where do you shop for fashionable and well-fitting bras if you live […]
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Women may come in all shapes and sizes, but small bra cup problems don’t get much attention. Some assume that women who wear AA, A, an B cups don’t need “support,” so what’s to fit? First, bra fit is about more than lift and support. Different bra styles alter the way my breasts look, creating […]
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You might think that women with small busts don’t need much support. But that’s not what I found when I wrote a series of articles on the small bust market for The Lingerie Journal. There’s a sense that women with petite or smaller busts couldn’t possibly have any bra buying problems. After all, they don’t […]
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I was introduced to Ysé Lingerie while writing a series for The Lingerie Journal about the small bust lingerie market. Ysé is focused on meeting the needs of an often over-looked and misunderstood segment of the lingerie market. Through my research and interviews, I discovered that small busters have a harder time finding fashionable, well-fitting […]
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I’m seeing the color red everywhere these days, except in my lingerie drawer. During awards season celebrities walk the “red carpet,” which is rolled out to signify their importance. For Valentine’s Day the color symbolizes passion and love. In the upcoming Chinese New Year holiday, red represents good luck and prosperity. It’s a power color. […]
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