You know it’s an official lingerie fashion trend when Victoria’s Secret gets in on the action. They’re making headlines by moving beyond padded cups and offering new bralette styles. But bralette styles aren’t really “new.” (They look more like one of the first modern bra prototypes.) It’s a style that has gone in and out of fashion,…
White bras make me think of my early teens when my mom took me to the intimate apparel department of The Bon Marche (now Macy’s) to buy my first bra. I wasn’t thrilled. Not because I was embarrassed about my recent breast development. My new bra shopping adventure felt awkward because my mother looked at my chest…
Can we take a break from all the bra hate? I love bras. I love what they do for my body, clothes, and state of mind. But not one day goes by when I don’t read some random article on the horrors of bra wear. The basic premise of these pieces is that “we all…
Warm enough for you this summer? I’m looking at ways to beat the heat as I pack for an upcoming trip to Las Vegas — where the temperature is supposed to be 107°. (Really.) So what do you wear, when you can’t wear a swimsuit because you need your bra on to conduct necessary business?…
If you think because you don’t have big boobs you don’t need a sports bra, think again! When exercising, unsupported breasts have serious bounce, with A cups moving 1.5″ in each direction. Well-fitting sports bras for small busts cut this movement in half. Research has shown that a poor fitting sports bra changes the way…
With all of the ups and downs of bra fit and finding our best bra zone, we spend a lot of time worrying about how our bras look from the front. But what about the back? A bra with a pretty back lets you show off assets besides your breasts. Flaunt your strong back in…
Back fat is a big problem, or so it seems. It’s generated a whole new search category: the back smoothing bra. Online bra retailers list anywhere from 50 to 200 different bras under this one heading. But do any of them work? What is “back fat?” It seems a bit subjective, since what looks like back fat to you may not…
Got bra fit problems? It’s not your fault. Sure, women’s breasts are always changing and moving around on our chests. So it’s easy to blame ourselves when a particular bra—even in our correct size—doesn’t fit. But you need to keep in mind the way bras are made, sized, and sold. It turns out we may…
How to beat winter blues when freezing temperatures have you bundled up or locked indoors? You could start with changing up the color of your lingerie. Record breaking cold weather forces us to stay warm by wearing layers of clothing: from thermal undies, woolen socks, and bulky sweaters, to thick parkas and heavy coats. But…
Until she wrote a book on the subject, Elisabeth Dale didn’t know much about her breasts. She created this site so that readers can find the best products, clothing and surgical options—anything and everything related to bras, breast health, and well-being.
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All illustrations by Bok Goodall
