Full Cup Bras: What Would Christina Hendricks Wear?

Full Cup Bras: What Would Christina Hendricks Wear?

Most recent news reports questioning the authenticity of actress Christina Hendricks’ breasts ignored her full response. Hendricks revealed: “If there’s anything to be learned from me it’s that I’m learning to celebrate what I was born with, even though its sometimes been inconvenient. Having larger breasts has made it harder for me to shop throughout the years,…

Mommy Makeovers: Alternatives to Plastic Surgery

Mommy Makeovers: Alternatives to Plastic Surgery

According to the American Society of Plastic Surgeons, young mothers in their 30s are signing up for multiple procedures like tummy tucks, breast lifts, augmentations, and liposuction. Ten years ago, the target demographic for these operations was a female closer to 50 — like me. But no one wants to wait that long to get their…

Real Women Beauty Ads Don’t Tell Whole Story

Real Women Beauty Ads Don’t Tell Whole Story

Ultimo Lingerie launched their new “Real Women” marketing campaign this week. They choose ten ordinary women to represent their brand, rather than the typical thin model standard favored by the fashion industry. They range in ages from 18 to 45 and vary in sizes 8 to 18. This ad strategy may sound familiar since it’s been used by…

National Cleavage Day: Take Charge of Your Chest

National Cleavage Day: Take Charge of Your Chest

It’s National Cleavage Day today, a holiday created by our bosom buddies at Wonder Bra. Sure, it’s an obvious marketing ploy to sell bras. But who doesn’t love cleavage? National Cleavage Day recognizes the power women’s breasts have to attract and distract at the very same time. Kim Kardashian and Mad Men’s Christina Hendricks know how to work their breast assets on…

Airport Security Searches Too Personal? Lingerie Travel Bags To The Rescue

Airport Security Searches Too Personal? Lingerie Travel Bags To The Rescue

Forget crowded airports and delayed flights. Today’s new security regulations have me worried about who might see my privates — or private underpinnings. On a recent trip through LAX, I watched as TSA officials rifled through a fellow traveler’s carry-on luggage. My mind quickly raced to the pretty under things I’d packed for my trip. What…

My Sports Bra: Less pain, more gain.

My Sports Bra: Less pain, more gain.

Did you know that over half of all women experience breast pain when exercising? Whether an A or J cup, studies show that a woman’s breast tissue bounces in every direction when her body is in motion.  Wearing the right bra can help alleviate this discomfort and increase one’s ability to get the most from a work out. As a runner, I know I jog faster and…