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  • Ms A London
    Better Know a Brand

    Ms A London: Because Trans Lives (and Lingerie) Matter

    Byelisabeth February 22, 2021 8:31 amMay 22, 2025 11:56 am

    February is LGBT+ History Month in the UK, and the theme for 2021 is Body Mind and Spirit. This makes it the perfect time to introduce my readers to an excellent and much-needed new UK lingerie brand. Launching later this year, Ms A London is specially designed and developed for Transgender women, Transfeminine, and Gender…

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  • decade
    Opinion & News

    Looking Ahead to a Break from Blogging & Social Media

    Byelisabeth December 31, 2019 9:22 am

    There’s a new decade ahead, and it’s tempting to track all my accomplishments over the past one. While it’s always good to look back on how far I’ve come, I’m more interested in what’s next. What’s going to push me out of my comfort zone and help me grow? With six decades behind me, I…

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  • Lively lingerie
    Better Know a Brand

    LIVELY Lingerie Review: Pretty Everyday Basics

    Byelisabeth December 10, 2019 9:12 am

    Do you know LIVELY lingerie? Launching in 2016, the brand is a new player in the industry. They’re different from most “direct to consumer” bra brands vying for a share of the intimate apparel market. You can choose to shop on their website or in one of their four brick and mortar stores. And you’ll…

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  • Bustiers and Basques: Flattering and Festive
    Lingerie Trends

    Bustiers and Basques: Flattering and Festive

    Byelisabeth November 7, 2019 9:23 am

    What are bustiers and basques? The dictionary defines a bustier as a close-fitting strapless bra that you can wear as outerwear. According to the French, it’s merely a longline bra. A basque is longer, and often includes garters or suspenders. But the terms seem interchangeable. And both styles veer into “only for the boudoir” territory,…

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  • Balconette and Demi-Cup Bra Styles: What’s the Difference?
    Lingerie Trends

    Balconette and Demi-Cup Bra Styles: What’s the Difference?

    Byelisabeth October 31, 2019 9:08 am

    What’s the difference between a balconette and demi-cup bra styles? That can be tough to figure out since both lingerie brands and retailers seem to supply contradictory information about their features. Some of their websites claim that the demi-cup exposes more of the breast than the balconette, and vice-versa. So it’s no wonder that the…

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  • best bralettes
    Lingerie Trends

    The Best Bra Styles to Buy—At Every Age

    Byelisabeth October 1, 2019 9:28 am

    Many lingerie articles focus on the number of or styles of bras you should own, to create a complete lingerie wardrobe. But materials also matter, as does breast shape. And fashion tastes make a difference. So the recommended best bra styles for one person may not be right for someone else. And then there’s the…

    Read More The Best Bra Styles to Buy—At Every AgeContinue

  • lingerie for older women
    Opinion & News

    How to Sell Lingerie to Baby Boomers: Six Tips for Marketing to Older Women

    Byelisabeth September 26, 2019 9:37 am

    You may be surprised to learn that Baby Boomers are the second-largest group of bra buyers, after Millennials. And their share of this market is growing at a faster rate than all other generations. One wonders why there aren’t more women of a certain age (52 to 70) appearing in intimate apparel advertising or on…

    Read More How to Sell Lingerie to Baby Boomers: Six Tips for Marketing to Older WomenContinue

  • Else Lingerie
    Better Know a Brand

    Else Lingerie: Effortless, Modern and Elegant Intimate Apparel

    Byelisabeth May 16, 2019 9:41 am

    We’re featuring Else Lingerie on the blog today because I recently visited their new flagship store, here in Los Angeles. They don’t just design bras and knickers; they offer a complete brand experience that reflects a timeless aesthetic, including home textiles and candles. I’m a big fan but never tried on any of their styles….

    Read More Else Lingerie: Effortless, Modern and Elegant Intimate ApparelContinue

  • Layneau Milefeuille
    Better Know a Brand | Lounge & Sleepwear

    Layneau Millefeuille Luxury Lingerie Collection

    Byelisabeth March 21, 2019 9:06 am

    It’s been several years since I posted about Layneau, the luxury lingerie line founded by Kaaren Bedi. But the moment I saw the Layneau Millefeuille collection, I knew I had to share it with readers. And while many of us can’t afford some of these pieces, they are treasures to adore (and save up for)….

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  • recycle bras
    Bra Wear & Care

    Where to Recycle Bras, Part 2

    Byelisabeth February 28, 2019 9:12 am

    It’s been a few years since I put together a list of ways to recycle bras. Since that time, more brands and non-profits have begun to offer this service to consumers. And many of the retailers and charities that solicit gently worn bras also benefit women in need. If you haven’t read my first post,…

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Recent Posts

  • Ms A London: Because Trans Lives (and Lingerie) Matter
  • Going Semi-Braless: 15 Camisoles with Built-In Bras
  • 14 Curvy Lingerie Gifts for Valentine’s Day
  • 11 Ways Bra Design and Construction Change at DD+
  • Looking Ahead to a Break from Blogging & Social Media
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Until she wrote a book on the subject, Elisabeth Dale didn’t know much about her breasts. She created this site so that readers can find the best products, clothing and surgical options—anything and everything related to bras, breast health, and well-being.

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