breast reduction surgery
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Breast Reduction Surgery or a Better Bra? One Woman’s Choice

Today’s guest blog post is about a choice many large breasted women face: whether to consider cosmetic breast reduction surgery or rely on a better fitting bra. Ellen Lewis, of Lingerie Briefs, provides insight into this decision from the perspective of a full-busted woman and an industry professional.   I’ve been wrestling quite a bit…

reinvent bras

Is it Necessary to Reinvent Bras?

 One claim often made by emerging intimate apparel brands is the need to “reinvent bras.”  For example, here’s a recent quote from a Kickstarter campaign for an ingenious strapless bra: Despite the many technological, engineering and manufacturing developments made during the past century – consider, for example, the development of walking boots, rain jackets or even…

bra power

Bra Power: Liberating, Motivating, and Inspiring

On the heels of International Women’s Day and #DayWithoutAWoman, I want to give a shout out to the much-maligned bra. Contrary to popular belief, women in the United States didn’t burn their bras at any public protest or demonstration. We’ve come a long way since the invention of the first modern bra, too. Back in those days, we…

best post pregnancy bras

The Best Post Pregnancy Bras: 6 Lingerie Shopping Tips

Do your bras no longer fit after childbirth and breastfeeding? Nothing alters the body’s landscape more than having a baby. And as a result, you may be looking for the best post pregnancy bras for new, post-baby boobs. Contrary to popular belief, breastfeeding doesn’t cause the most common postpartum complaint: saggy boobs (known as ptosis). Plus, surveys…