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  • 14 Curvy Lingerie Gifts for Valentine’s Day
    Gift Guides

    14 Curvy Lingerie Gifts for Valentine’s Day

    ByHolly123 January 16, 2020 8:02 am

    I feel like I finally just got to stop and breathe after the holidays, and now it is almost Valentine’s Day. If anyone else out there feels the same, it’s also a lovely time of the year to pause and treat yourself to something fun, which is why I’m doing a roundup of lingerie gifts…

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  • French lingerie
    Lingerie Trends

    An Intro to the French Lingerie Aesthetic

    ByEstelle December 3, 2019 8:42 am

    I’ve been learning about lingerie for well over a decade now. One of the fascinating parts of that has been discovering how styles differ between countries. What’s popular in one place isn’t necessarily the norm elsewhere. Certain countries have a particularly distinctive lingerie aesthetic. Not surprisingly, France is one of them. And not just because…

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  • Cozy PJ Sets to Gift This Holiday Season
    Gift Guides

    Cozy PJ Sets to Gift This Holiday Season

    ByEstelle November 14, 2019 9:02 am

    There’s a reason pajamas are such a popular holiday gift. They’re the kind of thing you can give to anyone, be they romantic partners, family members, and friends. And of all ages too! PJ sets are practical, not overly personal (unlike, say, a lingerie set), and can still be ultra-chic. Plus, the loose fit of…

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  • Bustiers and Basques: Flattering and Festive
    Lingerie Trends

    Bustiers and Basques: Flattering and Festive

    Byelisabeth November 7, 2019 9:23 am

    What are bustiers and basques? The dictionary defines a bustier as a close-fitting strapless bra that you can wear as outerwear. According to the French, it’s merely a longline bra. A basque is longer, and often includes garters or suspenders. But the terms seem interchangeable. And both styles veer into “only for the boudoir” territory,…

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  • The Best Fall/Winter 2019 Lingerie & Loungewear
    Lingerie Trends | Lounge & Sleepwear

    The Best Fall/Winter 2019 Lingerie & Loungewear

    ByEstelle November 5, 2019 9:14 am

    So much new lingerie gets released each season, it’s easy to miss a lot of it. So today’s post is a little recap of some of the best (in my opinion) Fall/Winter 2019 pieces. Here you’ll find bra sets and lounge sets, plus pieces for full busts and plus sizes. And there’s something for every…

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  • Balconette and Demi-Cup Bra Styles: What’s the Difference?
    Lingerie Trends

    Balconette and Demi-Cup Bra Styles: What’s the Difference?

    Byelisabeth October 31, 2019 9:08 am

    What’s the difference between a balconette and demi-cup bra styles? That can be tough to figure out since both lingerie brands and retailers seem to supply contradictory information about their features. Some of their websites claim that the demi-cup exposes more of the breast than the balconette, and vice-versa. So it’s no wonder that the…

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  • international bra sizing
    Bra Wear & Care

    International Bra Sizing: A 7-Step Guide

    ByHolly123 October 24, 2019 9:01 am

    Have you ever wondered about those strange-sounding sizes listed on your bra tag? Have you ever been stumped by an online bra listing that says it’s available in EU sizes? Today we’re going to clear up some of the confusion about international bra sizing between countries. That way you’ll be free to buy bras from…

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  • 13 Full-Bust and Plus-Size Bras to Show Off This Season
    Full Bust & Plus Size

    13 Full-Bust and Plus-Size Bras to Show Off This Season

    ByHolly123 October 10, 2019 9:17 am

    While I appreciate a great t-shirt bra as much as the next person, my true love is flashy and sparkly bras with real personality. Luckily with layering season coming up and lingerie-inspired fashion still trending, brands have also gotten on board. They’re producing a range of great options for full-busted and full-figured women. These full-bust…

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  • best bralettes
    Lingerie Trends

    The Best Bra Styles to Buy—At Every Age

    Byelisabeth October 1, 2019 9:28 am

    Many lingerie articles focus on the number of or styles of bras you should own, to create a complete lingerie wardrobe. But materials also matter, as does breast shape. And fashion tastes make a difference. So the recommended best bra styles for one person may not be right for someone else. And then there’s the…

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  • lingerie for older women
    Opinion & News

    How to Sell Lingerie to Baby Boomers: Six Tips for Marketing to Older Women

    Byelisabeth September 26, 2019 9:37 am

    You may be surprised to learn that Baby Boomers are the second-largest group of bra buyers, after Millennials. And their share of this market is growing at a faster rate than all other generations. One wonders why there aren’t more women of a certain age (52 to 70) appearing in intimate apparel advertising or on…

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Recent Posts

  • Ms A London: Because Trans Lives (and Lingerie) Matter
  • Going Semi-Braless: 15 Camisoles with Built-In Bras
  • 14 Curvy Lingerie Gifts for Valentine’s Day
  • 11 Ways Bra Design and Construction Change at DD+
  • Looking Ahead to a Break from Blogging & Social Media
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Until she wrote a book on the subject, Elisabeth Dale didn’t know much about her breasts. She created this site so that readers can find the best products, clothing and surgical options—anything and everything related to bras, breast health, and well-being.

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