body positive

“Body Positive:” Still Most Popular Fake Buzzword in Lingerie Industry

Over the past year, we’ve seen one body positive headline after another. The most notable was a viral photoshoot with Lena Dunham and Jemima Kirke for Lonely Lingerie. It showcased the two stars in a series of un-photoshopped images. Another from the new Curvy Kate Scantilly line featured a group of non-traditional models, from women…

Lane Bryant

Lane Bryant Gets One Step Closer to Fat Activism In New Ad Campaign

There’s a lot of talk about body positive ad campaigns these days, as the idea of being “body positive” has become a major selling point for many lingerie and clothing companies. Unfortunately, we tend to see this in the context of the failed “Perfect Body” campaign by Victoria’s Secret or the #AerieREAL campaign. Both are…

body diversity problem

Why “Size Doesn’t Matter” Is a Myth: Fashion’s Body Diversity Problem

When people find out that I write about lingerie full time, I tend to get a mix of reactions. “Oh, that must be so great!” says some women, as they ooze with envy and picture me lounging around with my laptop in silk dressing gowns. “Ugh!” say some people, as they try and imagine my…