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  • bra power
    Opinion & News

    Bra Power: Liberating, Motivating, and Inspiring

    Byelisabeth March 9, 2017 8:35 am

    On the heels of International Women’s Day and #DayWithoutAWoman, I want to give a shout out to the much-maligned bra. Contrary to popular belief, women in the United States didn’t burn their bras at any public protest or demonstration. We’ve come a long way since the invention of the first modern bra, too. Back in those days, we…

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  • Not Wearing Bras: Empowering or Embarrassing?
    Opinion & News

    Not Wearing Bras: Empowering or Embarrassing?

    Byelisabeth July 25, 2016 8:23 amMay 31, 2025 4:46 pm

    I’m intrigued by the reported trend that women are no longer wearing bras. Ditching your bra is supposed to make you feel more independent, liberated, and empowered. Here are some headlines from the past few weeks: “Why Millenials Are Going Braless,” Why More Women are Freeing Their Breasts,” and “12 Reasons Going Braless is the…

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  • my life in bras
    Bra Wear & Care

    15 Ways My Bra Habits Have Changed Since My 20s

    Byelisabeth December 16, 2015 9:58 amJune 15, 2025 6:26 pm

    I’m a long time bra wearer, so my bra habits are pretty ingrained. Over the years, I’ve shifted my bra buying and wearing routines. I’ve developed a deeper appreciation for and greater love of lingerie. It’s not just because I’ve grown older or wiser (since the first may be true, but the latter is debatable)….

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Until she wrote a book on the subject, Elisabeth Dale didn’t know much about her breasts. She created this site so that readers can find the best products, clothing and surgical options—anything and everything related to bras, breast health, and well-being.

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