Ever wonder how new lingerie brands make it onto store shelves or hangers? Most meet potential retailers by exhibiting their lines at intimate apparel and clothing trade shows. It exposes them to hundreds of on-line and brick and mortar buyers that might never see or hear about their products. That’s why I attend Curvexpo Lingerie…
Going out of town for the Holidays? Does it matter how you pack bras into your suitcase? Here are three things to consider: 1) Molded and t-shirt bras are fragile. Sure, they may look sturdy, but if you store them wrong you can crush cups. Once that happens, no matter how well they fit, they’ll look lumpy and bumpy under…
How do you store your bras? For years, my idea of bra storage was to fold my bras in half and toss them into the top drawer of my bedroom dresser. Every few months I’d pull it open and find a mess of straps, cups, and panties. Like my lingerie had a wild party behind my…
What goes into a bra—other than your breasts? I pay attention to the right fit but don’t inspect every little detail of the finished products found on the hangers in my favorite lingerie store. What do I need to know about bra construction? I don’t treat my bras as complicated pieces of equipment, despite the engineering…
Until she wrote a book on the subject, Elisabeth Dale didn’t know much about her breasts. She created this site so that readers can find the best products, clothing and surgical options—anything and everything related to bras, breast health, and well-being.
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All illustrations by Bok Goodall
