breast reduction surgery
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Breast Reduction Surgery or a Better Bra? One Woman’s Choice

Today’s guest blog post is about a choice many large breasted women face: whether to consider cosmetic breast reduction surgery or rely on a better fitting bra. Ellen Lewis, of Lingerie Briefs, provides insight into this decision from the perspective of a full-busted woman and an industry professional.   I’ve been wrestling quite a bit…

body positive

“Body Positive:” Still Most Popular Fake Buzzword in Lingerie Industry

Over the past year, we’ve seen one body positive headline after another. The most notable was a viral photoshoot with Lena Dunham and Jemima Kirke for Lonely Lingerie. It showcased the two stars in a series of un-photoshopped images. Another from the new Curvy Kate Scantilly line featured a group of non-traditional models, from women…

Yellowberry: First Bras Inspiring Girls To Take Over the World

Yellowberry: First Bras Inspiring Girls To Take Over the World

Many lingerie brands make first bras for young girls, but Yellowberry takes a unique approach to designing and marketing their products. Megan Grassell started the company as a 17-year-old high school student. She’d been frustrated by the lack of first bra options available to her younger sister. So she decided to make a difference by…

Victoria's Secret Perfect Body

The Perfect Victoria’s Secret Perfect Body Ad

Are you offended by the latest Victoria’s Secret “perfect body” lingerie ad? Many are concerned that the ads shame women of different sizes and shapes. There’s even an online petition demanding that Victoria’s Secret apologize and kill the campaign. Here’s the ad in question:   Yes, Victoria’s Secret is selling their line of “perfect body” lingerie by showing…