Yep, that’s right. Intimate apparel and swimwear brand, Anita, has been in business for 130 years. They’re celebrating their anniversary with a PR campaign featuring images of 130 women from different walks of life wearing their lingerie and swimwear. And that makes perfect sense, given their dedication to serving the scope of women’s intimate apparel needs….
How’s your bra knowledge? Do you know all the brands and styles available for your size or shape, where to buy them, or how much they cost? How about when it comes to swimwear? There’s a ton of intimate apparel on the market today, designed and manufactured all over the world. The more I know about…
When is the right time to launch a line of luxury lingerie? For Karolina Laskowska, it turned out to be in her early 20s. While many young women are still figuring out what to do with their lives—or simply finishing up college, as I was at that age–others are driven to fulfill their creative potential. …
Ever had a bra that irritated your skin? Or one that pinched you underneath your arms? Maybe you are more sensitive to seams, hardware, and fabrics. Now imagine how difficult it is for those who have been through breast cancer treatments. They not only have painful surgical sites (with or without reconstruction) but must face additional…
I’ve wanted to write about Harlow & Fox ever since I wore it for my very first lingerie shoot. There can be no better way to lose your boudoir photo shoot virginity than wrapped up in luxurious silk pieces designed by Leanna Williams, creative director and founder of Harlow & Fox. I was apprehensive about uncovering all…
Many lingerie brands make first bras for young girls, but Yellowberry takes a unique approach to designing and marketing their products. Megan Grassell started the company as a 17-year-old high school student. She’d been frustrated by the lack of first bra options available to her younger sister. So she decided to make a difference by…
What’s so special about French lingerie brand Simone Pérèle? Maybe it’s the approach they take to their design and manufacturing. Simone Pérèle believes there are certain rules women should follow when it comes to lingerie. It’s not those finger-wagging guidelines about how to find the right size or fit, either. They believe the secret to…
The term “luxury lingerie” is thrown around a lot in the intimates industry, so much so that the cache of luxury has been greatly diminished. While luxury means different things to different people, the real value of luxury lingerie lies in how it makes you feel. Exceptional craftsmanship, beautiful materials, and fashion forward design all…
Think starting up a new lingerie brand is only for energetic young fashion graduates? Think again. Layneau founder, Kaaren Bedi, launched her luxury lingerie brand after a successful career in another industry. I first met her when she showed her initial collection in New York. I could relate to her mid-life professional path switch since…
New intimate apparel brands like Red Fern Lingerie are changing the world of mastectomy lingerie. And it’s about time. Yes, women need more choices and access to feminine and sexy styles. But designs must also go beyond the usually pocketed bra made to hold a breast prosthesis. Post-mastectomy intimate apparel has to factor in the different…
Until she wrote a book on the subject, Elisabeth Dale didn’t know much about her breasts. She created this site so that readers can find the best products, clothing and surgical options—anything and everything related to bras, breast health, and well-being.
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