On the heels of International Women’s Day and #DayWithoutAWoman, I want to give a shout out to the much-maligned bra. Contrary to popular belief, women in the United States didn’t burn their bras at any public protest or demonstration. We’ve come a long way since the invention of the first modern bra, too. Back in those days, we […]
Breast cancer treatments are changing and evolving to meet the needs of women with this disease. Patients now have more options after bilateral or unilateral mastectomy procedures. They may not need or want to wear a prosthesis or a post-mastectomy “pocketed” bra. Many women opt out of breast reconstruction surgery altogether. They choose to remain […]
It’s a new year and the right time to make some long overdue changes to The Breast Life. Brands, much like people, must grow and evolve. So what’s in store for this new Breast Life? It aligns with my personal goals. I’m a writer. That’s who I am. I write blogs, books, plays, and stand-up […]
Yep, that’s right. Intimate apparel and swimwear brand, Anita, has been in business for 130 years. They’re celebrating their anniversary with a PR campaign featuring images of 130 women from different walks of life wearing their lingerie and swimwear. And that makes perfect sense, given their dedication to serving the scope of women’s intimate apparel needs. […]
Lately, I’ve noticed a shift from articles focused on finding the correct bra size to talk about matching bra styles and breast shapes. What does it mean? Some retailers suggest that all you need to know is how to classify your boobs, and they’ll figure out the ideal bra style for you. It is important to acknowledge that breasts come in […]
I know more about women’s breasts today than when I researched my first book in 2006. Much of what I wrote down as “fact” turned out to be fiction. I repeated statistics about bra wear and the average cup size that weren’t backed by rigorous study. The breast cancer prevention advice I believed turned out […]
Ever wonder how new lingerie brands make it onto store shelves or hangers? Most meet potential retailers by exhibiting their lines at intimate apparel and clothing trade shows. It exposes them to hundreds of on-line and brick and mortar buyers that might never see or hear about their products. That’s why I attend Curvexpo Lingerie […]
It’s getting close to the New Year and time for my annual roundup of the breast stories of 2015. This year my list includes something different. Instead of offering up the most unusual news events in lingerie, lactation, and breast health, I’ve added some predictions of my own. Do I have psychic abilities? Only time […]
Fashion websites have been falling all over themselves to celebrate the latest advertising trend: women over 50, 60, and even 80, fronting for brands in the fashion world. Joni Mitchell, Joan Didion, and now Twiggy, are the current hot senior commodities selling stylish designer products. I love to see older women celebrated and honored in this way. Now in my late […]
With warm weather just around the corner, it’s everyone’s favorite time of year. Swimsuit shopping! I know, we all dread it. But with so many options available online, you’re sure to find a swimsuit that is both on-trend and figure flattering. To make it easier, we’ve identified three main swimwear trends seen in the industry. […]
If you aren’t happy with your choices in bra styles, or how your bra fits or looks, you need to embrace a wider world of lingerie. I’m more aware of the bra possibilities because I regularly attend industry trade shows. There I visit with hundreds of brands showcasing their latest lines. I’m always astonished at the depth and breadth […]