One claim often made by emerging intimate apparel brands is the need to “reinvent bras.” For example, here’s a recent quote from a Kickstarter campaign for an ingenious strapless bra: Despite the many technological, engineering and manufacturing developments made during the past century – consider, for example, the development of walking boots, rain jackets or even […]
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Beautiful nursing bras aren’t that hard to find anymore, which wasn’t the case during my breastfeeding years—some 25 years ago. Back in those days, I would have killed for anything in a cute fabric or design. But, today, it’s no longer a struggle to find attractive and practical nursing bras, even in sizes up to […]
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Today’s post is for those readers who want to know more about my new book. I’m pairing this Bra Zone book excerpt with a small selection of recommended bras from our store. As you’ll see, bra buying isn’t always easy, even when there are many brands and styles available. This brief introduction to The Bra Zone: […]
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A few weeks ago, we published a lingerie review about a Royce Lingerie post-mastectomy bra. Today, we’re highlighting the non-surgical styles available from this UK intimates brand. Wireless bras are Royce Lingerie’s specialty. That’s all they do. Bras that support without wires are not just for women who’ve had breast surgery. Many pregnant and nursing mothers […]
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Yep, that’s right. Intimate apparel and swimwear brand, Anita, has been in business for 130 years. They’re celebrating their anniversary with a PR campaign featuring images of 130 women from different walks of life wearing their lingerie and swimwear. And that makes perfect sense, given their dedication to serving the scope of women’s intimate apparel needs. […]
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