What’s up with The Breast Life? We’ve got a new look, along with a more succinct tagline. Why the change? Like everything else, The Breast Life continues to evolve. And we hope these changes make it easier to navigate the site and take advantage of all that we have to offer. First, we’re adding some beautiful […]
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It’s no surprise that there are plenty of men involved in the intimate apparel business, as they are in all industries. After all, it was a man who came up with the idea for Victoria’s Secret. And he sold his fledgling business to another guy who turned it into the success it is today. One […]
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Ever thought about the science behind intimate apparel trends? I didn’t until I was invited to attend A Comprehensive Taste of Interfilière Paris event in New York, earlier this month.* There I got a preview of some high-tech raw materials — before they’re styled, sewn, and eventually sold as fashionable bras, swimwear, and shapewear. And I […]
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What goes into a bra—other than your breasts? I pay attention to the right fit but don’t inspect every little detail of the finished products found on the hangers in my favorite lingerie store. What do I need to know about bra construction? I don’t treat my bras as complicated pieces of equipment, despite the engineering […]
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