Fall lingerie trends

Fall Lingerie Trends: In Stores or Coming Soon

I stopped doing formal lingerie trade show coverage a few years ago for reasons that aren’t exactly a secret: much of the stock at shows like Curve looks pretty much the same. Lingerie trends have become less exciting over the past few years, and color palettes have evolved to focus on nothing but the most […]

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Anita

Anita: An Innovative 130-Year-Old Lingerie Business

Yep, that’s right. Intimate apparel and swimwear brand, Anita, has been in business for 130 years. They’re celebrating their anniversary with a PR campaign featuring images of 130 women from different walks of life wearing their lingerie and swimwear. And that makes perfect sense, given their dedication to serving the scope of women’s intimate apparel needs. […]

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Deep Cup Bras and Full Bust Lingerie: What's New

Women complain to me that there are few styles to choose from beyond a certain alphabet cup. Yet there’s never a shortage of deep cup bras and full bust lingerie brands on display at lingerie trade shows. This year’s CURVExpo Designer Lingerie event was no exception. I visited three new (to me) brands that you […]

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