Blog

Discover the Triumph Essence Collection
beautiful mastectomy bras

Where Are All the Beautiful Mastectomy Bras?

  |   By Elisabeth Dale

I found plenty of beautiful mastectomy bras on display at the latest annual lingerie trade show.

Well-known brands like Amoena, Anita Care, and Royce, showed off their latest fashions for women whose bodies have been changed by breast cancer surgeries.

beautiful mastectomy bras

Amoena Long-line Wire-free Bra

beautiful mastectomy bras

Amoena Karla Underwire Bra

These bigger lingerie names design pocketed bras used to hold breast forms, or a breast prosthesis. The materials take into consideration the needs of more sensitive post-surgical bodies, even those who have undergone breast reconstruction. Some brand collections even offer stylish shape wear, active wear, and swimwear.

beautiful mastectomy bras

Amoena Power Wire Free Sports Bra

So why don’t you find the latest and greatest in beautiful mastectomy bras at your local retailer? There are a few reasons, and most have to do with the way these products have historically been marketed and sold to women.

beautiful mastectomy bras

Anita Care Josephine Bra

Some 40 years ago, breast cancer wasn’t a topic you found wrapped up in pretty pink ribbons. Women who had a mastectomy, like my mother, were sent to medical supply houses to order breast prostheses and a pocketed bra. There wasn’t much to choose from when it came to bra style, color, or fabric.

beautiful mastectomy bras

 Royce Antoinette Bra
 
1011P-ChampagneVelvet1-Mink_W314H433
 
 
Royce Champagne Velvet Bra

Lingerie retailers face more complex fit issues when selling post-mastectomy products. It’s not just the scar tissue or individual surgical sites involved, it’s also the size and type of prosthetic a woman buys and wears. Some are heavy or lighter, and they’re sold in numeric sizes, not like alphabet cups bras. To give you an idea of the complexity of this task, Amoena requires a minimum of 500 hours of special training to qualify as one of their certified mastectomy bra fitters.

There’s also the matter of medical insurance reimbursement, at least in the US. Some cover breast forms plus an annual number of pocketed bras. Others only pay for forms. This can be confusing both for the customer buying, and the retailer selling, mastectomy products.

beautiful mastectomy bras

Nicola Jane Embroidered Elegance Chemise

A few department stores, like Nordstrom, and online and brick and mortar boutiques, specialize in fitting mastectomy bras. But each site and store carries a different inventory of sizes and styles.

beautiful mastectomy bras

Anita Care Sera Bra
 
beautiful mastectomy bras
 
Anita Care Paris Bra
 
Anita Care Romina
 
 
Anita Care Non Underwire Romina Bra

The problem seems to be getting harder-to-fit lingerie products into the hands of women who need, and can afford, them. Any company in the business of selling mastectomy products must factor in returns and access to a fit specialist. Customers who’ve just gone through a difficult medical diagnosis and recovery may not be aware of what’s available, either.

Consumers interested in more variety have to take the initiative to get these prettier pieces stocked on lingerie shelves or web pages. Pretty mastectomy lingerie does exist. It just might take a little time to find it.

There’s no lack of interest in providing women with beautiful post-mastectomy alternatives in lingerie and swimwear. New brands pop up on the market every year. Even those not in the mastectomy biz now offer pocketed bra designs. UK Maternity brand Lorna Drew just introduced two gorgeous styles, available here. Marlies Dekkers adapted their iconic Dame de Paris bra style with pockets for forms, a few years ago.

beautiful mastectomy bras

Lorna Drew Grace Soft Wire Free Bra
 
beautiful mastectomy bras
 
Marlies Dekkers Dame de Paris Padded Care Bra
 

What do you think of some of these mastectomy bra designs? Which is your favorite? Do you have any post-mastectomy lingerie resources you’d like to share?

Facebooktwittergoogle_plusredditpinterestlinkedintumblrmail
The following two tabs change content below.
Breast expert, author, and founder of TheBreastLife.com. New book, The Breast Life Guide to The Bra Zone, now available.
Gorgeous Plus Size Panties! 4 For $26!
Dear Bowie Silk Loungewear
New Fall Activewear to keep you moving! Shop HerRoom Sports Bras, Leggings & More!